6 Tips for Your Virtual Assistant Website

The virtual assistant (VA) industry is rapidly growing. I had an opportunity recently to meet several new and aspiring VAs. Since my husband has been a web designer since the 90’s, I’m always interested to see how other VAs structure their website. In the process of review several VA sites, I noted several ways that [...]

Effective Time Management: Set Realistic Expectations

When I first started working as a virtual assistant and had just the one client, time management wasn’t much of an issue. When the client clled or emailed requesting a task to be done, I could immediately jump right on it and within minutes or an hour, depending on the task, I could let the [...]

The Time is Now 11:59 Interactive Business Workshop – Roseville Press-Tribune

The Time is Now 11:59 Interactive Business Workshop – Roseville Press-Tribune Shared via AddThis Posted in Daily Blog

Use Social Media Responsibly

Social media can be an effective marketing strategy if used responsibly. You don’t want your messages to your prospects to feel ’spammy’ or annoy your prospects by flooding them with incessant requests to use your services or buy your book. Of course a measure of self promotion is expected. However, the majority of your social [...]

It’s official! A client signed on who first found me on Twitter! Twitter can be a profitable marketing tool. Posted in Daily Blog

What should I do on your birthday?

On July 4, birthday of the USA, we're supposed to blow off fireworks, eat hot dogs and buy a Chevrolet. On Columbus Day, birthday of an early imperialist, we're supposed to shop and march in a parade. On Martin Luther...

What to do with special requests

The bike shop is busy in June. If you bring your bike in for a tune up, it will cost $39 and take a week. A week! What if someone says, "I have a bike trip coming up in three...

The purpose of a book cover

(and I think it works for lots of products) Is the purpose of the cover to sell books, to accurately describe what's in the book, or to tee up the reader so the book has maximum impact? The third. It's...

The risk/reward confusion

It's easy to to adopt the policy of avoiding risk at all costs, that whenever possible, the products you launch or the engagements you have should be flawless and without downside. Here's the problem: in most endeavors, a small increase...

Malcolm is wrong

I've never written those three words before, but he's never disagreed with Chris Anderson before, so there you go. Free is the name of Chris's new book, and it's going to be wildly misunderstood and widely argued about. The first...